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Innocode makes hyperlocal content scalable, enabling cities as community information hubs by personalizing content for the individual user.
Innocode was established in 2010 by experienced media executives having personally experienced how social media and other Internet giants increasingly besieged the Norwegian local media market. Innocode’s founders decided to build an extensive platform with services that would enable media to reassert themselves as community information hubs, all personalized for the individual user. Clients include Norway’s three largest newspaper publishers and, since 2017, a growing number of large and small North American local media companies. In 2019 Innocode realized that its platform was also well suited for the growing digital communication needs of city government and entered into an agreement with the City of Sandefjord, Norway (see Clearbox). Following the success of the Sandefjord project Innocode has engaged in discussions with more than two dozen additional municipalities in Norway and is currently exploring local government opportunities in North America.