Adobe

Adobe provides creative software (Photoshop, Illustrator, Acrobat) and digital experience solutions.

Our Products

Adobe Acrobat Pro Always access the latest technology from a collaborative, work-from-anywhere PDF tool available on any device.

Adobe Creative Cloud A subscription suite of creative applications for design, photo, video, and web, including Photoshop, Illustrator, and InDesign.

Illustrator Adobe Illustrator is the industry-leading graphic design tool that lets you design anything you can imagine – from logos and icons to graphics and illustrations – and customize it with professional-level precision, as well as time-saving features like Repeat for Patterns or Global Edits. You can use the graphics you create with Illustrator in any size digital or print format, and be confident they'll look exactly the way you designed them.

Adobe Photoshop Image-editing and graphic-design software for editing photos and creating digital artwork.

Adobe Analytics Digital analytics platform used to measure and optimize digital service delivery; applicable to agency web/portal analytics. Government-specific positioning inferred from Adobe's FedRAMP/government solution set.

Adobe InDesign Professional page-layout and desktop-publishing software for creating print and digital documents such as brochures, reports, and publications.

Adobe Stock A stock content service providing licensed images, videos, templates, and other creative assets.

Adobe Premiere Pro Automatically generate captions, subtitles, and video transcripts with Speech to Text. And quickly translate captions into 27 languages with AI right inside of Adobe Premiere Pro.

Acrobat Sign Transform and speed up your workflows with Acrobat Sign – the only e-sign tool that includes the power of Adobe Acrobat in one package.

Adobe Reader Free software for viewing, printing, annotating, and signing PDF documents.

InDesign Professional page-layout and desktop-publishing software for creating print and digital documents. (Duplicate of the "Adobe InDesign" entry.)

Adobe Systems Incorporated Adobe is a software company providing creative, document, and digital-experience products such as Photoshop, Acrobat, and Creative Cloud.

Adobe Express for enterprise All-in-one design, video, and content creation app; named on Adobe's state and local government pages for rapid, brand-consistent content creation by agency staff.

Adobe Acrobat Pro (Acrobat Studio for business) PDF creation, editing, and document productivity suite; Adobe's core document tool widely purchased across state and local agencies and featured in Adobe's government forms-modernization use case.

Adobe Learning Manager Adobe Learning Manager encourages proactive employee reskilling through AI-informed, automated learning journeys and social learning, including points, certifications, and badges, while giving managers the data they need to assign resources effectively.

Adobe ColdFusion A rapid web-application development platform and server for building and deploying dynamic web applications.

Adobe Commerce An e-commerce platform (Magento) for building and managing online stores and B2B/B2C shopping experiences.

Adobe Connect Web conferencing, webinar, and virtual classroom platform with a dedicated government offering (Adobe Connect Managed Services for Government); upgraded to FedRAMP High authorization per Adobe's Connect blog (April 2026).

Semrush AI Visibility Semrush AI Visibility is a digital marketing and optimization toolkit designed to help organizations monitor and grow their brand presence across Google and major AI search platforms. The platform features multidimensional analytics that track share of voice, relevant prompt volume, and brand sentiment to capture exactly how different large language models perceive a business. It also provides comprehensive competitor gap analyses, source citation tracking, and actionable content optimization recommendations to ensure enterprise websites are recognized and recommended by AI engines.

Adobe Experience Manager Assets Adobe Experience Manager Assets is a cloud-native DAM built for today’s content needs, letting you easily manage millions of assets to create, manage, deliver, and optimize personalized experiences at scale.

Adobe PhotoShop Elements Consumer photo-editing software offering guided edits and photo organization for casual users.

Adobe Muse A discontinued website design tool for building responsive websites without coding.

Adobe Workfront Work and project management platform for planning and tracking content and program work. Gov-relevance inferred from its presence in Adobe's enterprise portfolio rather than an explicit gov page.

Aquatics Location of AED

Construction Work Order System (CWOS)

Adobe Journey Optimizer Omnichannel journey and campaign management; aligns to Adobe's government outreach-and-engagement use case for cross-channel citizen communications.

Adobe LLM Optimizer Adobe LLM Optimizer is a generative AI-first application designed for Generative Engine Optimization (GEO) to enhance a brand's visibility and influence across AI-driven search engines like ChatGPT, Gemini, and Perplexity. The platform monitors brand presence, sentiment, and bot ("agentic") traffic to track how often an enterprise is mentioned or cited in AI-generated answers. It then delivers prescriptive site content, technical, and off-site recommendations—along with automated "Optimize at Edge" content fixes—to improve machine-readability and drive measurable referral traffic.

Adobe Real-Time CDP Real-Time CDP has the industry's leading enterprise data security and privacy tools so you can build customer trust and protect one of your most important assets — your data.

Adobe Real-Time CDP (Adobe Experience Platform) Customer data platform for unifying constituent data to enable Adobe's 'personalization at scale' government use case. Gov-scope inclusion inferred from Adobe's government personalization messaging.

Semrush AI Visibility

Product Overview

Semrush AI Visibility is a digital marketing and optimization toolkit designed to help organizations monitor and grow their brand presence across Google and major AI search platforms. The platform features multidimensional analytics that track share of voice, relevant prompt volume, and brand sentiment to capture exactly how different large language models perceive a business. It also provides comprehensive competitor gap analyses, source citation tracking, and actionable content optimization recommendations to ensure enterprise websites are recognized and recommended by AI engines.

Market Landscapes

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Where it's used

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Capabilities

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Research Competitors

Scrunch Scrunch

Scrunch is an AI customer experience and search visibility platform built to ensure websites are fully optimized for autonomous AI agents and large language models. The software features an Agent Experience Platform (AXP) that detects incoming AI bots at the network edge and automatically serves them token-light, semantically optimized content. It also equips enterprise marketing teams and agencies with advanced monitoring tools to track brand citations, analyze AI-driven web traffic patterns, and gain actionable insights to increase visibility across AI search engines.

Visby.AI Visby.AI

Visby is an AI visibility and tracking platform built for Answer Engine Optimization (AEO) and Generative Engine Optimization (GEO). The software monitors real-time brand mentions, prompt performance, and sentiment across major generative search platforms, including ChatGPT, Claude, and Gemini. It features automated GEO task generation that analyzes visibility gaps against competitors to provide marketing teams with prioritized, actionable content and technical fixes to boost AI-driven referral traffic.

LLM Pulse LLM Pulse

LLM Pulse is an all-in-one AI visibility and Answer Engine Optimization (AEO) platform built to help marketing, SEO, and product teams monitor and optimize how their brands appear across major large language models like ChatGPT, Gemini, Perplexity, and Google AI Overviews. The software captures exact AI-driven search answers to systematically track brand mentions, overall visibility scores, and real-time sentiment while benchmarking performance directly against competitors. It also analyzes the specific source URLs trusted and cited by LLMs, providing teams with prompt suggestions and content intelligence to build "answer-ready" formats that maximize referral traffic and brand recommendations.

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